ASCI

The Central Consumer Protection authority (CCPA) under the Department of Consumer Affairs has notified ‘Guidelines for Prevention of Misleading Advertisements and Endorsements for Misleading Advertisements, 2022’ (“Guidelines”) with an objective to curb misleading advertisements and protect the consumers, who may be exploited or affected by such advertisements. The CCPA...

India has the second largest number of internet users today and that is when only about 55% of the  national population in fact has access to the internet. So, effectively in the coming years, India’s digital boom will most likely make it one of the biggest digital industry in...