The Indian advertisements have been iconic in their true sense and have mostly managed to attract their audiences while conveying the relevant message. The credit can be given to their catchy jingles or the celebrities associated with the endorsements. For example, every viewer, regardless of their age, can sing...
The Central Consumer Protection authority (CCPA) under the Department of Consumer Affairs has notified ‘Guidelines for Prevention of Misleading Advertisements and Endorsements for Misleading Advertisements, 2022’ (“Guidelines”) with an objective to curb misleading advertisements and protect the consumers, who may be exploited or affected by such advertisements. The CCPA...
