Ministry of Information and Broadcasting clarifies that condom ads without sexually explicit content can be telecast before 10pm

“It is clarified that the said advisory only pertains to sexually explicit content being used to market certain condom brands which titillate the audience from a PR perspective. Advertisements that do not sexually objectify women and are aimed at informing citizens regarding devices/products/medical interventions to ensure safe sex are not covered under the said advisory,” Indian Express reported quoting a memorandum issued by I&B Ministry.
The clarification came post Rajasthan High Court issuing notice to the central government on a petition filed by Global Alliance for Human Rights challenging the advisory banning condom advertisements on television during day hours.